Job Description

Patco Brands is one of the fastest-growing beverage companies in the United States. Independently owned, Patco has established itself by using 100% Blue Weber Agave and a proprietary process to innovate within the fast-growing ready-to-drink spirits category.

Patco is a maker of margaritas, tequila, hard seltzers, Irish cream liqueur, and other spirits under our own brands and for private labels. Our own brands and private labels, with nationwide distribution, include:

· Rancho La Gloria Ready to Drink Margaritas

· Rancho La Gloria Ranch Water

· Big Sipz

· Kirkland Signature Tequila

· Kirkland Signature Hard Seltzers

· Dough Ball Whiskey

Patco products are sold in every major retailer, including Costco, H.E.B., Kroger’s, Target, Walmart, and Whole Foods Market, just to name a few.

Position Summary:

The Area Manager is responsible for achieving distribution and growth objectives for MPL brands through effective key account management in the territory. The position will manage key chain accounts and distributor relationships, execute strategic planning, depletion, and distribution programs, while maintaining a strong presence in the accounts and marketplace.

Responsibilities:

• This role will focus on generating increased distribution and volume sales in key chains.
• Liaison between Wholesaler and buyer for key chain accounts. The manager will identify specific accounts to drive strategic direction.
• Work directly with distributor managers to develop plans and strategies for key accounts.
• Coordinate program execution and tracking against annual goals in partnership with Wholesaler.
• Create and strategize effective, creative selling solutions to overcome objections in the Market.
• Analyze sales reports to evaluate brand trends and increase effectiveness in fact-based selling.
• Utilize available marketing materials to support promotional and tie-in periods, maximizing sales and increasing brand share.
• Monitor merchandising and competitive sales trends and activities.
• Manage the field implementation and execution of national and regional programs to ensure accurate product pricing and manage program deadlines.
• Conduct wholesaler team meetings to review and set programming goals depending on the focus channel.
• Submit reports as required in a timely manner.
• Responsible for execution of Patco Brands pricing strategies by brand and improving share of visibility for brands.
• Organizing sales blitz, surveys, and key account drives by territory aligning with the wholesaler.

Requirements and Qualifications:

• The position requires basic knowledge and skills in the following areas: Selling Skills, Business Understanding, Category Management, Analysis, Planning and Execution, and Organizational Development.
• Selling Skills must possess the basic knowledge and skills necessary to execute fact-based solution selling.
• Strong organizational and excellent interpersonal skills.
• Ability to meet deadlines while maintaining acute attention to detail.
• Skilled in relationship management
• Effective communication skills and a thorough understanding of process management and continuous improvement.
• Demonstrates approachability, composure, and customer focus. Demonstrates leadership skills to influence distributor and retailer actions.
• 3+ years of distributor management experience.
• Bachelor's Degree.
• Must share company values: integrity, respect, value creation, compliance, and customer focus.
• Versatility, flexibility, and a willingness to work in an evolving environment with enthusiasm.
• Exceptional skills in Microsoft Windows, Office, Excel, and Google Docs.

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